Entries by Ana Cara

Styles of Sunglasses: What’s Big This Summer?

It’s coming. Birds chirping, snow melting, it’s spring! Although UV rays don’t go away for the winter and you’ve had your precious eyes protected by your other sunglasses for the chillier months, you can’t stop that urge to shop for more shades before 2017 really heats up. So, without further ado, let’s see what this […]

Amevie – trendy sun care company

Amevie sure sounds like a pretty name, but it packs a lot more meaning than just sounding nice! Amevie comes about from the latin word “amehvi”, meaning “Love Life”. Simply loving life? Sign us up! Amevie serves as a triple whammy in internet resources, as a super fun informative blog offering health tips regarding the […]

Why your website should be mobile friendly

Is your website mobile friendly? If not, you are missing out on opportunities and here is why. Did you know that more than 50% of shoppers are now browsing from a mobile device versus from a PC? Also, the rates are increasing in favour of mobile devices such as smartphones and tablets, even when it […]

Toronto Fashion Events

Toronto is one of the fastest growing cities in North America, and has gained a reputation for being one of the most liveable cities in the world. Aside from the high real estate prices, Torontonians enjoy their city’s arts & cultural scene, including an emerging fashion movement. Toronto has an official “fashion week” twice a year, sponsored […]

Fashion Crowdfunding – The Challenges

Over the last year we’ve seen hundreds of applications from eager independent fashion designers who want to take their brand to the next level, with a little help from crowdfunding. So,what is crowdfunding? Simply put, today, crowdfunding means raising money from different individuals through an online portal. There are three types of crowdfunding: donation based crowdfunding, when the […]

New marketing services for emerging fashion designers

Earlier this year we launched a number of support services for emerging fashion designers: web design, marketing and social media and public relations.  Our crowdfunding website can now be found at preorder.luevo.com and we are getting ready for next season! For the last 2 years we’ve been working with dozens of fashion designers and we’ve learned […]

5 Networking Tips for Aspiring Fashion Designers

Networking is an interesting topic for me, as I grew as an entrepreneur and learned along the way to be more natural at it.  I don’t believe there are any books or courses that can teach you how to network well, but I believe you can teach yourself in finding your own “groove”. Remember: Leave your inhibitions […]

Social Media Planning for Emerging Fashion Designers

This past fall I taught Social Media Applications for Fashion Marketing at George Brown College in Toronto, Canada. I made sure each of my classes had an application to the fashion industry, but truth be told, the basics of how to use social media for your business are the same, it doesn’t matter what industry […]