Introducing Guest Blogger Bhreigh

Bhreigh, that name (my name) that easily rolls off your tongue but is almost impossible to spell. In rural Nova Scotia, I was born into a Gaelic family of six children. It was common knowledge where I grew up that I would eventually need to  leave my island for greener pastures. Twenty three years later, a mountain of dreams and hard work, I graduated from our local university with a BBA. Almost immediately, I booked a flight to Toronto to embark on the adventure of a lifetime. Leaving my life in the country was necessary if I wanted to work in fashion, and I was ready to leave. I wanted to work either as a fashion buyer or in advertising, but I was open to one of those undiscovered jobs that could lead me in one of those directions (a wardrobe stylist for example, that looks like so much fun!).

After some heavy networking, I began working with Luevo in Spring 2013 to satisfy my need for expression and fashion. Before that, I was working with luxury handbags, which did not quench my thirst for all things design. Around the same time I started with Luevo, I began interning at an advertising agency, which eventually lead to full time working with a fashion brand. All of my small town dreams finally pieced together.

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Now that I’m becoming more established here in Toronto, I’m finding myself lusting after feminine pieces that are simple, chic and even somewhat androgynous. If you see me walking around Toronto, I’m the girl who is maybe a little too tall to be sporting such high heels. I’m likely in my favourite oversized light grey trapeze coat and wearing my favourite espresso satchel. I’d like to say my style is feminine without looking overtly girly and simple without being bland and boring. My next pieces to my collection will be more independent, structured and interesting than the things I have right now. I would like to own a higher quality black flat, leather duffle bag, higher quality bangles and another pair of fashionable fun, boots.

I’ve lived in Toronto for just over one year, and it’s been a dream. Definitely lots of ups and downs, but I can finally call this place my home. I have an endless supply of fashion to lust over, places to wear fun pieces and opportunities to help change the face of Canadian fashion.

Article written by guest fashion blogger Bhreigh Gillis. You can follow her on twitter @Bhreigh.

Introducing Guest Blogger Jonika

When it comes to fashion blogging Jonika takes most of her inspiration from travel, music and theatre. She recently graduated from The University of Guelph-Humber for public relations and media studies. Her well-rounded taste in a variety of subjects is what makes writing about fashion more enjoyable for her because fashion is incorporated into many different things.

Long before the widely popular song ‘Thrift Shop’ dominated the music charts, finding a great buy for an incredible price was, and still is why Jonika loves to go thrift shopping. She finds that mixing older and newer pieces together makes for a more unique look. Also, this lessens the chance of someone wearing the same outfit as her at an event, which is every woman’s nightmare.

Jonika draws her style from the love she has for hip-hop music and South Korean fashion. Hip Hop artists such as Azealia Banks, Kendrick Lamar and Childish Gambino adds inspiration to her wardrobe. Jonika’s love for Korean entertainment is where her adoration for their fashion comes from.

Her favourite and most recent purchase is her black cutout booties pictured below. They are super chic, cute but still can be worn in an edgy way, which sums up Jonika’s fashion sense.

Jonika shoes

Traveling gives people the opportunity to discover more about themselves and the world they’re surrounded by. Jonika uses this idea of traveling to study fashion intently from around the world. Fashion can change drastically depending on location, weather, people etc. The importance of travel for Jonika encourages her to learn about other cultures and their fashion. Ultimately, it is not just about fashion but also about the learning experience that accompanies it. She is currently planning a trip to Spain as she finds the architecture moving there.

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Be sure to follow Jonika on Twitter @JonikaJun